At GCode Nutrition, I wore every hat but the helmet. Over six years, we took this brand from concept to reality... just a couple of guys, one dream, and a whole lot of VICE Ambitious Pre-workout. I crafted every label, ensuring the products were visually united. Each design marrying bold flavors with clean, transparent formulas. No gimmicks, just ingredients you can trust and flavors we obsessed over. Beyond the product, I built the entire visual ecosystem: social graphics, marketing assets, promo videos, trade show setups...you name it. We didn't just make supplements; we lived them, road trips and all. This portfolio is the visual proof of that wild ride, where every pixel was powered by passion. (Video/Editing work on the video tab)
VICE & RISE LABELS
PRODUCT ADS
WEIGHTSMANIA was more than just an event—it was a celebration of the iron lifestyle and the community that surrounds it. Created by GCode Nutrition, the gathering brought together athletes, gym owners, supporters, and friends for a day centered around hard training, great supplements, exclusive merchandise, and the culture that fuels the bodybuilding and strength community. Each event featured a commemorative limited-edition shirt, product samples, giveaways, and group workouts held at some of the most respected gyms in the Northeast and beyond.
A core part of WEIGHTSMANIA was recognizing and supporting the independent gym owners who helped shape the industry and the GCode Nutrition journey. By partnering with legendary facilities and highlighting the individuals behind them, the event served as both a community gathering and a tribute to the people who dedicate their lives to keeping gym culture alive. For these events, I was responsible for the branding, event merchandise design, promotional materials, photography, video content, and marketing assets that helped bring the WEIGHTSMANIA experience to life year after year.
VICE X & VICE XXX LABELS/ADS
FEAST & FUEL LABELS/ADS
LIFE & GCODE KIDS LABELS/ADS
FIRE & JUICE LABELS/ADS
DREAM & EDGE LABELS/ADS
KING & QUEEN LABELS/ADS
