I took my uncle’s playful vision of the “Barfly”, his skiff he uses for bar hopping in the Wilmington bays, and turned it into a boat decal. I started with rough sketches, iterating on the concept, and then moved into Illustrator for final design refinement. The logo was eventually applied as a large decal on the white skiff, accented by subtle teal hues. This is the progression from brainstorming to final application.
